About

I’m a change agent. I am driven by passion, sustainability and justice, bringing experience from the business world as well as civil society. I do so through my own consultancy The Butterfly Effect – strategies for transformation: http://www.butterflyeffect.io.
I’m a book and dance lover. I am writing my first novel and write poetry.

A life-long activist and feminist, I was born in the Dutch town of Winsum to Jewish-Protestant parents who nurtured my belief in co-creation and love, but with a clear push on atheism. That obviously determined me quite a bit. Nowadays I would call myself agnostic and with a growing interest in spiritualism and the ‘old religion’ in which the law of nature is the pivotal focus. 

I love sharing my experience and my passions for evolving towards a better world, either in small settings or at a big conference. I offer a variety of devoted programmes under the over-arching areas of:

– strategy consulting,
– story development and
– speaking & facilitation

I work across various areas, having been lucky to have worked on and experienced a whole realm of different responsibilities and types of work. My devoted programmes are my focus, but we can talk about other projects such as: being the trusted advisor, advice on team structures & focus, crisis management and interim roles.

My over 20-year professional experience includes international organisational communications, strategic media relations, crisis/issues management, PR events, speakers’ management, internal communications and brand management. I have worked for Greenpeace International, Motorola, Philips Electronics, P&O Nedlloyd, Statoil and led the Dutch branch of Burson-Marsteller.